July – Summer of Small Business
Theme: Visibility, Balance & Staying Connected
Core Pillars:
- Staying visible during summer slowdowns
- Seasonal vs year-round business models
- Summer marketing strategies that work
- Spotlight: standout local business
Secondary Feature: Work Hard, Live Well
- Work-life balance
- Flexible schedules
- Mental wellness & burnout prevention
August – Reset & Refocus
Theme: Wellness, Planning & Preparing for Fall
Core Pillars:
- National Small Business Week (early August)
- National Wellness Month
- Mid-year resets & strategy check-ins
- Preparing for fall marketing & events
September – Best Places To Work (Special Edition)
October – Enterprising Women (Special Edition)
November – Gratitude, Giving & Community Impact
Core Pillars:
- Businesses giving back locally
- Nonprofit impact stories
- Business–nonprofit partnerships
- Veterans-focused organizations (Veterans Day tie-in)
Secondary Feature: Reflect, Reset & Prepare
- Lessons learned in 2026
- What worked / what didn’t
- Preparing for 2027
- End-of-year marketing planning
December – Shop Local, Give Local
Core Sections:
- Local Gift Guide (products + services)
- Unique & experience-based gifts
- Winter local shopping guide
- Community giving spotlights
- Sponsor appreciation ●
- Nonprofit winter needs ●
- Year-in-review highlights
Optional Feature: Gifts That Give Back
- Businesses supporting causes
- Nonprofit gift ideas
- Experience-based giving