January – Marketing & Business Foundations

Theme: New Year, Smart Strategy

Core Focus: 

  • Marketing & business planning for the year ahead
  • Visibility, goal-setting, and growth mindset

Editorial Elements: 

  • Business Spotlights
  • Nonprofit Spotlight: The Center at Cape Cod Village
  • SCORE feature (mentorship & guidance)
  • National Mentoring Month tie-in
  • Featured business: Jeni / FTC
February – The Heart of Business

Core Pillars

  • Healthy leadership & managing stress
  • Building relationships that matter
  • Workplace culture & employee well-being
  • Community, purpose & giving back
March – Watchlist (Special Edition)

Primary Focus:

  • Watchlist honorees
  • Leadership, innovation, and regional impact
April – Spring Into Growth

Theme: Strategy, Visibility & Community Impact

Core Pillars:

  • Small Business Week spotlights
  • Q2 marketing plans & momentum
  • Marketing Mondays: Learn, Apply, Grow
  • National Volunteer Month: Community Impact in Action

✔ Marketing-forward without overlapping January ✔ Volunteer Month fits naturally here (moved from March)

  • Featured opening: South Shore Beauty Bar (Plymouth)
May – Small Business, Big Impact

Theme: Celebrating Small Business Month

Core Pillars:

  • Small Business Month spotlights
  • Mindful leadership & mental health
  • Community connections & giving back
  • Growth season: what’s working now
June – 40 UNDER 40 (Special Edition)

Theme: 40 Under 40 Awards, Margaritaville Resort Cape Cod

Primary Focus:

  • Honorees
July – Summer of Small Business

Theme: Visibility, Balance & Staying Connected

Core Pillars:

  • Staying visible during summer slowdowns
  • Seasonal vs year-round business models
  • Summer marketing strategies that work
  • Spotlight: standout local business

Secondary Feature: Work Hard, Live Well

  • Work-life balance
  • Flexible schedules
  • Mental wellness & burnout prevention
August – Reset & Refocus

Theme: Wellness, Planning & Preparing for Fall

Core Pillars:

  • National Small Business Week (early August)
  • National Wellness Month
  • Mid-year resets & strategy check-ins
  • Preparing for fall marketing & events
September – Best Places To Work (Special Edition)
October – Enterprising Women (Special Edition)
November – Gratitude, Giving & Community Impact

Core Pillars: 

  • Businesses giving back locally
  • Nonprofit impact stories
  • Business–nonprofit partnerships
  • Veterans-focused organizations (Veterans Day tie-in)

Secondary Feature: Reflect, Reset & Prepare

  • Lessons learned in 2026
  • What worked / what didn’t
  • Preparing for 2027
  • End-of-year marketing planning
December – Shop Local, Give Local

Core Sections:

  • Local Gift Guide (products + services)
  • Unique & experience-based gifts
  • Winter local shopping guide
  • Community giving spotlights
  • Sponsor appreciation ●
  • Nonprofit winter needs ●
  • Year-in-review highlights

Optional Feature: Gifts That Give Back

  • Businesses supporting causes
  • Nonprofit gift ideas
  • Experience-based giving
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