Cape and Plymouth Business Marketing team member

Dasha Savinova

SEO Specialist

I came to US in 2012 and I was a Social Anthropology student. After a few years I graduated with a degree in Sociology. I worked many different jobs, including flower farm and USPS. My husband and I love to travel a lot and combined we visited over 100 countries. People around me always were saying that we needed to open a travel agency and we finally did!

First, I built the website, than I started to ran ads with Meta and Google. I also started to get a lot of training on digital marketing, because I am always Do-it-yourselfer. When I was building website I wasn’t aware of the SEO practices and the whole website needed to be optimized after I learned about it. SEO was great for me because the optimization is clear and more technical than creative, so it is more analyzes and testing. Then I started to help my friends with digital presence, including GMB, importance of keywords on websites and paid advertisement. After getting some experience I realized that I love working in digital marketing, as it presents me with challenges that I’m eager to solve. I left my old job, travel the winter and found this perfect new opportunity with CPBM. I think SEO is one of the keystones of digital presence as it is organic and once you have it right you no longer need to run paid advertisement and your results will be much better, by providing better user experience as well.

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